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Yahoo Search Marketing (Overture) Upgrades
Post by websitegear on Dec 1, 2006 7:00:36 AM CST


Yahoo is upgrading its search marketing platform, which is used for text link ads (formerly Overture). The upgrade started in October 2006 and will be completed in early 2007. Each advertiser will be notified individually regarding the uprade.

For more information visit this link

What is new with Yahoo Search Marketing?

Manage Bid Page Changes: The manage bid page will not show the "top 5 bids", "position" and "cost" data. This is because some advertiser data will already be converted to the new system, and the old system will not be able to display that information. >> More information here


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